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An overstimulating world of fashion, games, music, NFTs and everything else that makes Hype Culture a global sensation.
Feels like doing handstands on a dripped jet ski down a catwalk through a melted metaverse; IRL.
THE DUBAI MALL
100,000 sq. ft.
Opening Q2 2024
PLAY OUTRAGEOUS GAMES
PLAY OUTRAGEOUS GAMES
PLAY OUTRAGEOUS GAMES
PLAY OUTRAGEOUS GAMES
ATTEND EXCLUSIVE EVENTS
ATTEND EXCLUSIVE EVENTS
ATTEND EXCLUSIVE EVENTS
ATTEND EXCLUSIVE EVENTS
LEVEL UP YOUR SOCIALS
LEVEL UP YOUR SOCIALS
LEVEL UP YOUR SOCIALS
LEVEL UP YOUR SOCIALS
EXPLORE THE HYPEST PLAYGROUND
EXPLORE THE HYPEST PLAYGROUND
EXPLORE THE HYPEST PLAYGROUND
EXPLORE THE HYPEST PLAYGROUND
CREATE YOUR OWN SWAG
CREATE YOUR OWN SWAG
CREATE YOUR OWN SWAG
CREATE YOUR OWN SWAG
BECOME THE STAR YOU DESERVE TO BE
BECOME THE STAR YOU DESERVE TO BE
BECOME THE STAR YOU DESERVE TO BE
BECOME THE STAR YOU DESERVE TO BE